The economy is tanking and everyone is worried about whether they’ll be able to continue to make ends meet. Houses are being foreclosed upon and every day it seems like the country reaches a “record low” in stock points or “record high” in job losses. But small business owners in Southern California are not scared of the crazy economy or downturn in spending. The Examiner.Com website had an article today on how small business owners in Los Angeles are staying afloat.
To be fair, some of these businesses are having to resort to laying off employees or cutting in business spending. Unfortunately sometimes there just isn’t any other way in which to keep the doors open and clients happy. Many small business owners find that if they reduce the number of hours employees are required to work that they can cut enough spending to stay open. Other small business owners cut back in other ways in order to save jobs.
As the economy starts to spiral many of the small business owners in Los Angeles are looking at expanding their services or trying new things. Thinking outside of their bubbles, many say, is one of the best way to keep their profits up and providing a new service helps them compete with other businesses and markets. Clients like that they are able to get more services for the same amount of money and business owners love that they are building brand loyalty.
In addition to expanding their services many Los Angeles business owners have found that cutting back on their expenses is another way to stay open and not have to lose any employees. These Los Angeles business owners have discovered that making their offices more energy efficient not only saves them money on their utility bills, it helps them out at tax time as well! Cutting back on office expenses is another way that business owners are saving money. Online faxing saves on toner and phone bills. E-mail cuts down on the need for memos and having a central computerized network eliminates the need for photocopies and printouts. Business owners insist that all it takes is a little creativity to find phenomenal savings opportunities.
Networking has never been more important insist Los Angeles business owners. Networking can help build a client base and strengthen your business relationships. Clients appreciate it when you can refer them to someone trustworthy and a business that receives referrals from you is more likely to refer their clients to you in the future.
The point is that there are plenty of ways to keep a small business alive in Los Angeles without having to resort to laying people off or closing up shop. The recession and crazy economy do not have to spell disaster. In fact, for many Los Angeles business owners, these dire circumstances simply inspire them to think outside their collective boxes and push the envelope of regular business practices.
For more information on California businesses, visit http://www.losangelesmicroblog.com and http://www.microbloglosangeles.com.